Naming images correctly also makes it much easier to find specific images when searching within the WordPress library. For good SEO images should be named in the following way:

  • Rename all images names using the guide below
  • Do not use images with random (camera-generated) naming
  • Do not use commas, capitals or apostrophes
  • Replace spaces with hyphens
IMG_353.jpgNO
image name.jpg NO
IMAGE-NAME.jpg NO
image’s-name.jpgNO
image-name.jpg YES

For a collection of images, use numbering.

image-name-01.jpg, image-name-02.jpg, image-name-03.jpg